‘Sweet’ Trade, Two Exits

Hey 5-Star Trader,

“Tuesday Trade” Journal: One of the most important concepts in trading is to review your work, and learn from the good and the bad. Identifying what is working is critical — to do more of it. So, to lead by example, each Tuesday, you’ll get a trade from my trading journal, in which I explain my thought process from start to finish. Trading is all about finding something that works, and applying it over and over again. That’s how you find trading success. So study up on this “Tuesday Trade” and let’s get to work.

Today I want to outline my trade in Hershey (HSY).

Like most traders, I have a list of “favorite” tickers I love to trade. Many of you know Chewy (CHWY) is one of my all-time favorites! And while my list of “go-to” tickers continues to grow, HSY is not one I dabble with often. However, while searching through the market on July 6 I saw the HSY daily squeeze and knew I had to buy. 

I decided to buy five butterflies with a target of $180 ㅡ BUY +5 BUTTERFLY HSY 100 16 JUL 21 175/180/185 CALL @1.13 limit order (LMT).

This was a low-cost butterfly which allowed me to buy multiple contracts, but it was bullish in nature and I risked the full $500  amount.

Pictured below is my HSY chart. This shows the VZO buy signal along with its squeeze and nice, solid trend.

Pictured below is my butterfly options chain:

One week after opening the trade, HSY was still looking good. Playing on the cautionary side, I decided to sell three out of my five butterflies ㅡ SELL -3 BUTTERFLY HSY 100 16 JUL 21 175/180/185 CALL @1.02 LMT.

I did this because even though I was still in the green, I didn’t want to lose too much value in the last few days prior to expiration. By selling those contracts I was able to remain in the trade for more potential upside movement while mitigating my risk and cashing in some profit.

The very next day I got out of HSY taking a double on my remaining two contracts ㅡ SELL -2 BUTTERFLY HSY 100 16 JUL 21 175/180/185 CALL @2.62 LMT. 

Interested in what stocks Danielle is buying? Join her free webinar, the “24/hr Stocks Growth Formula.” There Danielle will show you how she beats financial “advisors” and takes control of long-term investments!

Up Next...

The June Lull is Almost Over – Get Ready to Enter the Earnings Hot Zone

Wednesday, June 10, 2026  Good morning, Five Star Traders!  I love getting ready for summertime trading! We are officially stepping out of the classic June lull and into one of my favorite seasonal setups of the entire year: pre-earnings momentum trading going into July and August. The first two weeks of June can be historically … Read more

The Inevitable Pullback – Why Today’s Nasdaq Hammering Sets Up Our Best Edge for Buys

Friday, June 5, 2026  Hey Traders, If you’re feeling that sting from today’s Nasdaq drop, take a deep breath. We just saw the Nasdaq futures get hammered, and close down roughly -5.4% on the day, and it continued falling after the cash session closed. It’s this kind of move that I’ll be watching very closely … Read more

My Trading Journey: From New Mom to the VP of Options at Simpler Trading

Hey Traders, I’ve been thinking a lot lately about how crazy this journey in the stock market has been for me. These days, I have 3 kids and an amazing husband, and work from home in the San Juan Islands on our growing farm while I trade and teach others. I join media networks like … Read more

Subscribe Today!

Want my up-to-date analysis, setups, top trading tips, and more? Be a Five Star trader, and join my free newsletter today!

Sign Up Now