dani face dani quote

Trading Options on Earnings

  Traders and investors should always be looking for seasonal opportunities in the stock market. One of the easiest to identify seasonal opportunities is earnings season. Why? The timing is pretty much indisputable. While other seasonal trades such as, ‘sell in May, and go away,’ and the January effect is based on the calendar as … Read more

Options 101: Calls & Puts vs. Debit Spreads

Directional Trading Using Options Here at Simpler Trading, we trade options primarily in a directional manner. To do so, we use strategies such as calls, puts, and debit spreads. Still, each strategy has specific reasons why you chose one over the other, plus specific advantages and disadvantages. Most traders get into the options market using … Read more

Simpler Setups: How to Trade the Squeeze

Going Back to Basics…or Starting There! Being a trader that works on identifying directional moves means that you absolutely need to have a specific method that you use to determine if or when a directional move could happen. Now, obviously, nothing is 100% or I’d be living on my dream private island in Belize! But, … Read more

Don’t Get Too Excited About Falling Gas Prices…

Inflation is Embedded in the Economy I’m not buying that inflation is coming down in any meaningful way. Just in the last week, I got notifications from my accountant, my storage unit, and also trash pick-up that they are all substantially increasing prices. While gasoline prices may have come down after that June peak, inflation … Read more

A Oversold Bounce

After the last 3 weeks of downward price action, the indexes are finally experiencing a bounce. But, bulls shouldn’t get too excited just yet, as bounces like these often occur at key inflection points. Just because the market has bounced for two days in a row, doesn’t mean bulls should get excited about more upside … Read more

As Semiconductors Go – So Goes the Markets

Hey traders! This week, I wanted to highlight analysis from my friend and well-respected colleague, Mary Ellen McGonagle! She primarily focuses on stocks with a 2-week to 9-month horizon depending on market conditions. Check out her guest newsletter below to learn more. As Semiconductors Go – So Goes the Markets Historically, Semiconductor stocks have been a … Read more

These Macro Signals Will Help Your Portfolio Management

Hey traders! This week, I wanted to highlight analysis from my friend and well-respected colleague, Mary Ellen McGonagle! She primarily focuses on stocks with a 2-week to 9-month horizon depending on market conditions. Check out her guest newsletter below to learn more. These Macro Signals Will Help Your Portfolio Management With the broader markets in a … Read more

SPY: Identifying Downside Targets

The summertime rally has been strong and sweet, but unfortunately, I think Jerome Powell put an end to that on Friday. The market has rallied largely off of hopes and dreams that lower inflationary data in July would lead to the Fed slowing down and potentially cutting rates come early 2023. However, I think after Powell’s … Read more

ULTA: An Earnings Preview

A Bullish Stock in a Bear Market Despite the rally we have seen the past several weeks, the underlying cracks in the market remain, many of which have become even more apparent on earnings. However, that hasn’t been the case for all companies. In fact, many companies within the energy and consumer staples spaces have … Read more